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SEO e Khanyang ka ho fetisisa ka ho fetisisa ka 2017: Insight From Semalt

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Ka 2017, mekhoa e ncha ea ho ntlafatsa motlakase e hlahile. Phetoho ena e latelaho phatlalatsoa mekhoa e ncha ea algorithm e thehiloeng ke Google. Molao-motheo o fana ka boima bo eketsehileng ho SEO likarolo tse kang boleng ba boleng lebohlokoa le lits'ebetso tsa mofuthu tsa mofuthu. Ka nako e ts'oanang, maqiti a khale a kang ntho e ka sehloohong e holimo e nkoa e le sekoti se setšolisebelisoa, tse etsang kotlo.

Nik Chaykovskiy, setsebi sa Semalt Ditshebeletso tsa dijonelete li fana ka maikutlo a SEO, a ka etsang hore websaete ea hau e be lebelo kapele selemong sena.

1. Lebeletse ho hatelloa ho Mobile

Google e na le libaka tse amohelehang tsa mohala. Lilemong tse mashome a mabeli tse fetileng,liselefouno li 'nile tsa nkela butle-butle libaka tsa lichelete ha li sebelisa inthanete. Ho tloha ka 2015, Google e phatlalalitse hore websaeteng e amohelehang ea mohalae ne e tla ba litekanyetso tsa Google ho tsebisa liwebsaete. Ho feta moo, liwebsaete tse se nang moetlo oa mobu oa li-interface li amohelakotlo ea ho fumana maemo a tlaase. Google e boetse e hlakisitse hore haufinyane e tla arola indexing ea liwebsaete tsa mobile le tsa desktop. Bakeng saLebaka lena, batho ba hahang marang-rang ba lokela ho etsa hore ba tsamaee hantle, ba ntlafatse lipatlisiso tsa mohala le ho eketsa boikarabelo basebaka seo. Mohala oa mohala o tla etsa hore marang-rang a joalo a be phahameng.

2. Lebella hore Mecha e meng e nke Hang-hang Mobile Pages (AMPs)

Ho tloha ka 2015, li-AMP e bile mokhoa oa ho ntlafatsa maqephe a maqephebakeng sa li-browser. Ho tloha ha ho etsoa mohato oa mofuthu oa mofuthu, AMP ke e 'ngoe ea litsela tsa ho tiisa hore websaeteng e na le UEO..AMPs e jara ka makhetlo a ka bang 5 ka potlako 'me ka nako e ts'oanang, e boloka ho sebelisoa ha data ho fihlela ka makhetlo a 8 ka tsela e tloaelehileng eo liwebsaete li jang ka eona.

3. Bohlokoa ba Tekano ea Boiphihlelo ba Basebetsi (UEO) E Tla Hōla

Google e eletsa barekisi ba marang-rang le lihahi tsa marang-rang hore ba hatise haholoanyaneho haha ​​marang-rang a marang-rang. Google e itšetlehile ka lintho tse kang ho nolofatsa, ho sebelisa boiketlo, ho tsamaea le ho khoneha. Sebaka se lokela ho fanamo sebedisa phihlelo e ntle ea ho bapala bakeng sa eona hore e be boemong ba pele lienjiniking.

4. Phuputso ea lentsoe e ntse e phahama

Lentsoe la lipatlisiso ke ho nka e le e 'ngoe ea mekhoa ea ho etsa lipatlisiso.Lisebelisoa tse kang Siri, Cortana le Google Now li sebelisa litaelo tsa lentsoe ho beha lipatlisiso ka har'a mochine oa ho batla. Baetsi ba Websaete ba lokela ho sebetsaho kena tšimong ena e ncha haholo-holo ka ho eketseha ha lisebelisoa tse sebelisang inthanete tse kang smart TV.

5. Boitsebiso bo Hona Joale bo Batla sepheo-Se tsepamisitse maikutlo

SEO e 'nile ea lebisa tlhokomelo ho mantsoe a bohlokoa. Leha ho le joalo, hona joale Google e batla ho batla lipatlisiso.Google e tla fana ka boitsebiso bo nang le thahasello e kholo har'a bamameli. Mekhahlelo e joalo ka litekanyetso tsa boipheliso, nako ea ho kopanela le maqephe a eange tla ba tse ling tsa mabaka a boemo bo phahametseng maqepheng a liphetho tsa Google search engine (SERPs).

Qetello

Joaloka moetsi oa marang-rang, motho o lokela ho lula a falimehile 'me a itokiselitse ho boloka leliphetoho. Bakeng sa selemo sena, liphetoho tse 'maloa li entsoe ke li-injini tse ngata. Ho tswa ho AMP ho fetoha ho SEO ea mohala-pele. Liphetoho tsenaba entse mekhoa e mengata ea ho fetola mokhoa oa setjhaba oa ho etsa lipatlisiso. Ho latela lintlha tse boletsoeng ka holimo, motho a ka lula a loketseliphetoho tse tlisoang ke ho fumana boemo bo botle lienjiniking.

November 27, 2017
SEO e Khanyang ka ho fetisisa ka ho fetisisa ka 2017: Insight From Semalt
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